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| Yayasan Tuanku Nur Zahirah |
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| Address: | 83 Jalan Telawi Bangsar - 59100 Kuala Lumpur |
| Contact: | Tengku Alina |
| Email: |  |
Company description:
Yayasan Tuanku Nur Zahirah is an NGO aimed at preserving and enhancing indigenous craft and heritage. As a start, it has chosen to play a pivotal role in stimulating the songket-weaving industry which has barely managed to survive and evolve amidst increasing competition, modernisation and globalisation.
Run as a social business entity under the royal patronage of the reigning Raja Permaisuri Agong, it engages in activities that include design adaptation and production, R&D, skill transfer, quality control/enhancement, process management and marketing – all of which are directed at facilitating the successful commercialisation of songket in the local and overseas markets.
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